Science communication at NOAA: Effective strategies to increase public engagement and understanding of science
12:00 pm - 1:00 pm ET
Researchers have defined science communication as sharing science-related knowledge from experts (e.g., scientists) or professional science communicators (e.g., public information officers, journalists) to non-experts (e.g., policy makers, stakeholders) and the lay public. Effective science communication is integral to NOAA's goals to foster an informed and weather-ready nation, healthy oceans, and environmentally sustainable and vibrant communities. Come and learn what tools you can use to accomplish these goals to increase public engagement and understanding of science such as user-centered messaging and visual communication.